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Ocean Palmer

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Archives

Ocean Palmer’s Unique Sales Talent Development Approach

June 20, 2016 by Ocean Palmer Leave a Comment

Sales Talent Development Sales is: Fair. Great beats good, good beats mediocre, mediocre beats incompetent, and incompentents beat each other. Each of those results is fair. Objective. Sales keeps score. There are winners and losers, but sales is a profession with no shiny participation medals. You win, you lose. Results are measurable. Improvable. Development programs must be relevant […]

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Filed Under: Life Skills, Sales

Donald Trump’s Curious Math: Addition by Division

March 14, 2016 by Ocean Palmer 2 Comments

As America heads into the stretch of its nomination free-for-all formerly known as presidential campaigning, the emotion of the Donald Trump candidacy deserves a bit of behavioral dissection. The flamboyant businessman is single-handedly unlocking dormant emotion and stoking frustration into activism that threatens to change us from the United States of America to the Divided […]

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Filed Under: Blog, Politics & Emotions, Sales, Self Promotion

It’s TRUE…Attention Spans ARE Shorter than Ever!

January 5, 2015 by Ocean Palmer Leave a Comment

Grab Your Target’s Attention in 8 Seconds or Less (note: This great piece was originally written by Joshua Conran for Inc.com and has been edited for content and clarity.). Research indicates what many of us have been suspecting: Attention spans are dwindling. The average attention span of a human has plummeted to eight seconds — […]

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Filed Under: Influencing Behaviors, Sales

2015 Predictions for Professional Selling

December 20, 2014 by Ocean Palmer Leave a Comment

I was recently asked to see what lies ahead in professional selling. Here’s what I wrote: Ocean Palmer’s Top 5 Predictions for 2015 Demand for Value Creating Salespeople will Significantly Increase As companies continue to focus on top-line revenue growth, the global and domestic market need for sales professionals who can communicate, establish, grow, and […]

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Filed Under: Sales

Selling for a Living: the 3 Sales Dynamics

July 16, 2014 by Ocean Palmer Leave a Comment

Today’s entry comes courtesy from my consulting firm. I liked the concept’s clarity and brevity so I thought I’d pass it along. Whatever you are selling, that product or service can be categorized  into one of three dynamics. Recognizing your arena is important because different sales strategies work for different dynamics. It is up up […]

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Filed Under: Sales

On Joining RAIN Group

June 23, 2014 by Ocean Palmer Leave a Comment

As my brown hair changes to gray like turning autumn leaves, joining a “shared value” sales consulting firm to share my work and make sure it sustains beyond the end of my teaching career has grown from a thought to desire. I finally found the right fit — the RAIN Group out of Framingham, MA. […]

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Filed Under: Sales

What California Chrome Means to the Horse Racing Industry

May 20, 2014 by Ocean Palmer Leave a Comment

Three words: hundreds of millions. Race horse California Chrome won the Kentucky Derby easily and the Preakness by showing the courage of a champion. He is racing’s greatest gift: proof that the little guy can, in fact, grab the brass ring and turn a humble dream into legend, celebrity, and millions of dollars. I bred, […]

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Filed Under: Sales

Why Both Types of Recognition are Important

March 18, 2014 by Ocean Palmer Leave a Comment

Recognition Choices and Types Smart leaders recognize employees for doing fine work. Recognition can be supplied in many ways but all techniques fall into one of two categories, either formal or informal. Formal recognition involves a tangible reward and public sharing of news. Informal recognition strategies can be spontaneous or planned, delivered in private or […]

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Filed Under: Coaching, Leadership, Sales

The Best Way to Sell Something: Have Something Great to Sell

January 14, 2014 by Ocean Palmer 1 Comment

Eddie Bauer, Jr. dances under his own spotlight, which is how I came to meet him three or so years ago. Eddie lives in Houston with his wife and children, chasing his passions and staying frantically busy. He is a very charismatic man, an aspiring actor and film producer who has appeared in some small […]

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Filed Under: Sales

“The Wolf of Wall Street”: Sales Lessons from the Film & Its Marketing

January 10, 2014 by Ocean Palmer Leave a Comment

Martin Scorcese’s big Christmas film “The Wolf of Wall Street” is a three-hour plunge into a cinematic cesspool of excess that has generated ten times more pub and debate than any other holiday release — including far better offerings. There are several reasons for the buzz, contrived hype and effective selling among them. Others include: […]

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Filed Under: Movie Reviews, Sales

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