About Ted Simendinger, aka “The Great Explainer”…

Ocean Palmer is the pen name of author, coach, speaker, and internationally known sales leadership coach Ted Simendinger.

The pen name, he says, was born of necessity: “When your legal name is Theodore John Simendinger III, it takes a long time just to read a title page.

“Ten or so years ago my agent was shopping The Rise and Fall of Piggy Church as a potential movie project and suggested I use a pen name. ‘Ocean Palmer’ came to mind instantly — it was catchy and easy to remember — so now I use it for most of what I write.”
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